Subject property at 1804 13th Avenue, Milton, WA 98354
CZ Celeste Zarling & Co.

Your Personalized Strategic Selling Plan

Prepared exclusively for Terry Downs

1804 13th Avenue, Milton, WA 98354

Let’s review your selling strategy, timing, and numbers together so you can decide what comes next with confidence.

Strategic Video Showcase

Watch Video

Watch Video Case Study Thumbnail
Watch Video
Property Intelligence

Your Market Analysis

Review the property-specific market analysis prepared for your home.

Exclusively For Terry DownsRealogics Sotheby’s International Realty
Clear Guidance & Strategy

Your Questions, Answered

Direct, candid answers to the key questions, goals, and timing considerations we are reviewing together for 1804 13th Avenue, Milton, WA 98354.

When a beautifully renovated home sits on the market with few showings, it almost always points to positioning and reach rather than the quality of your work. Buyers in today's market don’t buy upgrades on a spec sheet—they buy how the space makes them feel. Pricing accurately requires reviewing current closed comparable sales and active competing listings together. Our strategy pairs a realistic, data-backed valuation with aspirational lifestyle marketing and targeted digital promotion, ensuring serious, qualified buyers recognize the tangible value and craft of your $300,000 renovation.

Interactive Scenario Modeling

Sell Now, or Rent & Hold?

A side-by-side scenario model for Terry Downs to explore the financial shape of selling now versus renting and holding — so you and your husband can compare the two with real numbers in front of you.

Editor note:These are editable scenario inputs, not a valuation or appraisal. Accurate pricing requires reviewing current closed comparable sales and active competing listings together. The mortgage payoff and any refinancing balance must be verified with the lender, and rental figures require current rental market comps for 1804 13th Avenue, Milton, WA 98354. No figure here is a guaranteed outcome.

Sale Scenario Inputs

$675,000

Default set to Terry’s stated target of $675,000. Accurate pricing requires comparable sales review.

8.0%

Typical brokerage commissions plus closing costs.

$

Editor item — verify current payoff & any refinancing balance with your lender.

$300,000

Not deducted — shown as context for value recovered.

Estimated Outcome

Sale Price

$675,000

Selling Costs

$54,000

Equity Before Costs

—

Net Proceeds

—

Renovation Investment ContextComplete mortgage payoff to compare

Add the verified mortgage payoff above to see your estimated net proceeds.

$621,000

Estimated Sale Net Proceeds

Add verified mortgage payoff to complete.

—

Estimated Monthly Rental Cash Flow

Add rental comps & mortgage payment to complete.

We’ll refine these scenarios together during our Friday Zoom consultation — modeling comparable sales, competing listings, and verified payoff figures — so you and your husband can choose the path that makes the clearest financial sense for 1804 13th Avenue, Milton, WA 98354.

Curated Deliverable

Your Plan Is Being Prepared

Your market analysis is ready to review. We’re preparing the remaining recommendations for your personalized selling strategy and our appointment.

Strategic Selling Plan Cover Background
Realogics Sotheby’s International Realty
CZ Celeste Zarling & Co.

Strategic
Selling Plan

Terry Downs

1804 13th Avenue, Milton, WA 98354

Confidential Client Portfolio · In Preparation

Visual Positioning

See Your Home Through a Marketing Lens

Positioning a custom-renovated property requires elevating every detail so buyers see beyond square footage to the enduring lifestyle your home delivers.

Exterior view of 1804 13th Avenue, Milton, WA 98354
Subject Property

1804 13th Avenue, Milton, WA

Turnkey finishes, 0.3-acre expansive grounds, and documented ADU potential.

Highlight the features that make your home stand out.

Showcase your extensive $300,000 renovation—from fresh walls and designer fixtures to the expansive private yard—capturing buyer attention in the critical first 72 hours.

Help buyers picture the lifestyle your home offers.

Frame the 0.3-acre parcel not merely as a yard, but as an opportunity for peaceful Northwest living, garden spaces, and future ADU equity.

Coordinate presentation, positioning, and promotion for a purposeful launch.

Align high-impact staging, cinematic visuals, and targeted buyer outreach so you never have to wonder whether the market has seen your home’s true value.

Proven Launch Methodology

A Thoughtful Plan. A Purposeful Launch.

Our comprehensive launch protocol coordinates preparation, presentation, and marketing to present your home at the highest standard.

01

Clean & Stage

Complimentary cleaning and professional staging.

02

Epic Photography with Aerial

Professional imagery that showcases your home and its setting.

03

Lifestyle Video

A compelling story that helps buyers connect with your property.

04

Strategic Listing Launch

A coordinated introduction to brokers, lenders and buyers.

05

Digital Marketing Plan

Targeted promotion and follow-up designed to generate qualified interest.

Planned services tailored to property specifics; aerial suitability confirmed during planning.

Execution in Action

Recent Case Study

423 205th St SW #B, Lynnwood, WA 98036

Recent Case Study — 423 205th St SW #B, Lynnwood, WA 98036

“We don’t just list it, we launch it!”

Separate case study property illustrating our coordinated launch presentation.

Celeste Zarling
Trusted Representation

Experience Matters. Strategy Matters More.

Celeste Zarling

Lifestyle & Real Estate Advisor

Realogics Sotheby’s International Realty

CLHMS · Guild Elite  |  American Dream TV Host

Your next move deserves thoughtful preparation, strong presentation, and clear guidance. Celeste brings these elements together in a strategy built around your property and your goals.

Staging Portfolio

Properties Staged to Sell

Thoughtful staging brings each space into focus, helping buyers envision the possibilities of your home.

Tap photo to enlarge
Tap photo to enlarge
Tap photo to enlarge
Tap photo to enlarge
Tap photo to enlarge
Tap photo to enlarge

01 / 06

Staging examples presented for reference only — separate from the subject property at 1804 13th Avenue, Milton, WA 98354.

Friday Consultation Agenda

What We’ll Review Together

During our upcoming Zoom consultation, we will address the specific priorities you and your husband have outlined for 1804 13th Avenue, Milton, WA 98354.

Current market position and pricing strategy.

Recommended preparation and launch timing.

Estimated selling costs and net proceeds.

Selling versus continuing to rent.

Next steps that fit your goals.

“If the strategy, timing and numbers make sense, we can discuss moving forward together.”

Direct Advisor Line

Let’s Talk About Your Next Move.

We’ll talk through your options and create a clear path forward, at a pace that feels right for you.

Direct: +1 425-420-4887